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Grow With Us: Established Gaming Brands, Solid Affiliate Program

Professional-grade tools, marketing assets, and partner support to maximize your affiliate success

Start Earning Today
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Why Affiliates Choose SmartPlay Partners

Our Brands

Our Markets

Affiliate Deals

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First Time Depositors

Revenue Share

  • 1 – 10
    20%
  • 11 – 20
    30%
  • 21 – 50
    40%
  • 50+
    45%

Speak to Account manager for Hybrid/CPA deals.

Become a Partner

Affiliate
Events

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Contact Us
  • SBS Summmit 2026 Banner

    SBC Summit 2026

    Sep. 29 - Oct. 1, 2026

    Lisbon, Portugal

    Join SmartPlay Partners at SBC Summit 2026 in Lisbon, September 29–October 1—the top iGaming event for affiliates. Explore our brands (44Aces, Euro King, LuckyNiki, Winning Kings) and partnership deals for UK, Germany, Canada markets at Feira Internacional de Lisboa. Schedule a chat on commissions and growth.

  • IGB Barcelona Banner

    IGB Affiliate 2027

    January 19 - 20, 2027

    Barcelona, Spain

    Connect with the SmartPlay Partners team at the world's leading iGaming affiliate event. Discover our premium casino brands and explore lucrative partnership opportunities. Whether you're an established affiliate or building your network, we're ready to discuss how we can support your success.

What Affiliates Say?

  • "SmartPlay Partners has proven to be a great partner for bonus-menu-co.uk. Their platform is extremely user-friendly and makes campaign management simple and efficient. Combined with solid conversion rates and responsive support, it’s a program we’re happy to work with and recommend."

  • "SmartPlay Partners is an excellent company to work with in the online gambling space. Their manager is very supportive and easy to contact almost anytime. The team at minimumdepositcasinos.uk highly recommends collaborating with SmartPlay Partners affiliates."

  • "Working with SmartPlay Partners has been a smooth and positive experience for us. Their team is professional, responsive, and always easy to collaborate with. We appreciate their clear communication and the steady progress we’ve made together, and we’re looking forward to growing this partnership further."

  • "Smartplaypartners is an outstanding affiliate program. They offer high-quality brands, professional support, and a highly flexible approach to collaboration. We’ve seen excellent conversion rates and appreciate their reliable tracking and timely payments. Truly a partner you can count on for long-term growth!"

  • "Since joining Smartplay Partners, LiveCasinoComparer.com has seen steady growth in conversions and player engagement. Their tools and support help us optimize every campaign."

  • "Working with SmartPlay Partners has been a positive experience for GamblerID. Their team is professional, responsive, and committed to building long-term relationships with affiliates. We appreciate the clear communication and collaborative approach, and we look forward to strengthening our partnership in the future."

  • "SmartPlayPartners is a truly trusted partner. They offer strong CR, flexible deals, and flawless communication. It’s always a pleasure working with such a professional team!"

  • "SPP has become a trusted partner and an important part of our journey. Their experience, dedication and consistent results have created a strong relationship that we’re proud to continue building for the future , BBM is happy to recommend"

  • "SmartPlay Partners consistently provides exceptional support, clear communication, and valuable expertise throughout every collaboration. Their reliable and professional approach keeps projects running smoothly, strengthens mutual trust, delivers meaningful results, and creates lasting value for successful partnerships."

  • "SmartPlay Partners has been a dependable and professional collaborator, providing excellent communication, responsive assistance, and valuable expertise. Their commitment to quality helps projects move efficiently, supports strong results, and makes each partnership productive, positive, and rewarding."

  • "SmartPlay Partners consistently delivers reliable service, thoughtful support, and excellent communication throughout every collaboration. Their professional team understands partnership needs, responds efficiently, and maintains high standards, creating a productive relationship that generates lasting value and confidence."

  • "SmartPlay Partners has proven to be an excellent collaborator, consistently offering responsive support, valuable expertise, and professional communication. Their dedication to dependable service makes projects run smoothly, strengthens mutual trust, and creates meaningful value throughout every partnership."

  • "Working with SmartPlay Partners has been consistently positive, thanks to their professional approach, clear communication, and dependable support. Their focus on quality and collaboration creates an efficient experience, delivers meaningful value, and strengthens every partnership over time."

  • "SmartPlay Partners stands out for their reliability, responsiveness, and commitment to excellent service. Their knowledgeable team provides valuable support throughout every collaboration, helping projects progress smoothly while building trust, delivering strong results, and encouraging successful long-term partnerships."

  • "SmartPlay Partners has consistently delivered exceptional support, professional communication, and dependable expertise. Their collaborative approach makes every project efficient and rewarding, while their dedication to quality creates lasting value, strengthens relationships, and supports continued mutual success."

  • "SmartPlay Partners has been an outstanding collaborator, consistently providing reliable support, professional communication, and valuable expertise. Their commitment to quality makes every project smooth, productive, and rewarding, while building strong relationships that contribute to lasting success."

  • "SmartPlay Partners has proven to be a great partner for bonus-menu-co.uk Their platform is extremely user-friendly and makes campaign management simple and efficient. Combined with solid conversion rates and responsive support, it’s a program we’re happy to work with and recommend."

  • "SmartPlay Partners is an excellent company to work with in the online gambling space. Their manager is very supportive and easy to contact almost anytime. The team at minimumdepositcasinos.uk highly recommends collaborating with SmartPlay Partners affiliates."

  • "Working with SmartPlay Partners has been a smooth and positive experience for us. Their team is professional, responsive, and always easy to collaborate with. We appreciate their clear communication and the steady progress we’ve made together, and we’re looking forward to growing this partnership further."

  • "Smartplaypartners is an outstanding affiliate program. They offer high-quality brands, professional support, and a highly flexible approach to collaboration. We’ve seen excellent conversion rates and appreciate their reliable tracking and timely payments. Truly a partner you can count on for long-term growth!"

  • "Since joining Smartplay Partners, LiveCasinoComparer.com has seen steady growth in conversions and player engagement. Their tools and support help us optimize every campaign."

  • "Working with SmartPlay Partners has been a positive experience for GamblerID. Their team is professional, responsive, and committed to building long-term relationships with affiliates. We appreciate the clear communication and collaborative approach, and we look forward to strengthening our partnership in the future."

  • "SmartPlayPartners is a truly trusted partner. They offer strong CR, flexible deals, and flawless communication. It’s always a pleasure working with such a professional team!"

  • "SPP has become a trusted partner and an important part of our journey. Their experience, dedication and consistent results have created a strong relationship that we’re proud to continue building for the future , BBM is happy to recommend"

  • "SmartPlay Partners consistently provides exceptional support, clear communication, and valuable expertise throughout every collaboration. Their reliable and professional approach keeps projects running smoothly, strengthens mutual trust, delivers meaningful results, and creates lasting value for successful partnerships."

  • "SmartPlay Partners has been a dependable and professional collaborator, providing excellent communication, responsive assistance, and valuable expertise. Their commitment to quality helps projects move efficiently, supports strong results, and makes each partnership productive, positive, and rewarding."

  • "SmartPlay Partners consistently delivers reliable service, thoughtful support, and excellent communication throughout every collaboration. Their professional team understands partnership needs, responds efficiently, and maintains high standards, creating a productive relationship that generates lasting value and confidence."

  • "SmartPlay Partners has proven to be an excellent collaborator, consistently offering responsive support, valuable expertise, and professional communication. Their dedication to dependable service makes projects run smoothly, strengthens mutual trust, and creates meaningful value throughout every partnership."

  • "Working with SmartPlay Partners has been consistently positive, thanks to their professional approach, clear communication, and dependable support. Their focus on quality and collaboration creates an efficient experience, delivers meaningful value, and strengthens every partnership over time."

  • "SmartPlay Partners stands out for their reliability, responsiveness, and commitment to excellent service. Their knowledgeable team provides valuable support throughout every collaboration, helping projects progress smoothly while building trust, delivering strong results, and encouraging successful long-term partnerships."

  • "SmartPlay Partners has consistently delivered exceptional support, professional communication, and dependable expertise. Their collaborative approach makes every project efficient and rewarding, while their dedication to quality creates lasting value, strengthens relationships, and supports continued mutual success."

  • "SmartPlay Partners has been an outstanding collaborator, consistently providing reliable support, professional communication, and valuable expertise. Their commitment to quality makes every project smooth, productive, and rewarding, while building strong relationships that contribute to lasting success."